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A Wisconsin golf course decided to run an ad in the Wisconsin State Journal Monday featuring a sale “to commemorate” the 12th anniversary of the September 11th attacks that killed thousands, according to the Huffington Post.

The golf course, Tumbledown Trails, planned to offer customers a 9-hole round for $9.11 and an 18-hole round for $19.11 on the anniversary of the tragedy.

And when does this deal expire? “9/11/13.” Here’s a photo of the advertisement:

The course issued the following statement on their Facebook page:

We would first like to apologize to everyone that we have upset or feels we have disrespected in anyway. By no means did we mean to do this.

Here is what we will do this Wednesday 9-11;

we will still let all that have tee times booked play for the previous rates we posted.

Then for all other golf that day we would like to donate the $ difference between our normal rate and the previous price for the day to the 9/11 Memorial.

We hope that everyone will now see this as a positive as we really meant it to be. Again we do sincerely apologize for offending anyone & hope that you do accept our sincere apology.

Thank you

The post wasn’t enough for some.

“You do not ‘celebrate’ by offering ‘deals’ for golfers to go out and enjoy your course,”

Elizabeth Swihura-Murray wrote on Tumbledown Trails’ Facebook page. “Those of us who lost loved ones would never use this day for personal gain.”